Limelight Department
- Eugene (541) 550-6432
- |
- Portland (503) 321-5019
Announcing a new website launch for industry leader Arma Coatings
June 2nd, 2013
Gorgeous new Limelight Express website launch
Arma Coatings gets an online makeover!
Earlier this year we redesigned the website for Arma Coatings, a worldwide industry leader in providing advanced urethanes & protective coatings.
The new website plays a vital role in Arma Coating’s sales process, specifically the growth of their product licensing & franchising.
We blended the use of gorgeous photography & thoughtful copy to create this beautiful website. Check out some screenshots below!
Posted in Clients & Projects, Design, Web Design & Marketing | Comments Off
We’ve got awesome clients!
November 20th, 2012
This just arrived in the mail late last week, a fantastic Holiday gift from our friends at Gorilla Capital! Inside are some absolutely amazing cookies.
Ally, John, and the gang at Gorilla Capital are great people, and they’ve got an awesome, fast-growing, and nationally-recognized business, located right here in downtown Eugene!
To all of our friends at Gorilla Capital, thank you!
Posted in Clients & Projects, Fun in the office, Web Design & Marketing | Comments Off
Beautiful website designed, built, launched in under 40 days
September 24th, 2012
We just launched a beautiful project for Tina Adams, principal with Casso Consulting, based out of Portland. We’re very proud of this new website, not just for its design aesthetic, but because it’s a new project under our fastest-to-market platform, Limelight Express.
When all site content was collected, we designed, built, beta tested, and launched Casso Consulting’s new website in just under 40 days. That’s lightning-fast in the world of web design. Casso Consulting’s new website features beautiful photography, provided by Mrs. Adams herself.
We’re really proud of our turnaround time with the Limelight Express platform. When you’re ready for one, give us a call!
Posted in Clients & Projects, Design, portfolio, Web Design & Marketing | Comments Off
New Website- and it’s all about the photography!
August 28th, 2012
When he’s not meeting with businesses and evangelizing for our company, Sales Director Zack Poelwijk is busy managing his budding music career.
Zack is an accomplished and highly sought-after pianist & keyboardist who plays with some big names. Just last year he played with members of pop superstar Lady Gaga’s band and R&B star Usher’s band. He plays with N ‘Touch, an R&B/Funk/Smooth Jazz band based out of Portland, which is made up of some of the hottest musicians in the industry.
You’ll also see Zack playing with several other bands, as well as the 2-time national championship University of Oregon Gospel Singers.
We just launched a beautiful & stunning website for Zack’s music career. The big takeaway with this website is that photography will make or break your website. It’s all about good photography. You must invest in good, professional photography. It will pay off in spades on your website. Whether you’re purchasing high-res stock photography or hiring a professional to take photos, you need to do it. This is a great example of why it’s so important.
Here are some screenshots from the new website!
Homepage:
And some photos that are in the website:
To see the rest of this beautiful website, and to learn more about Zack, visit ZackPoelwijk.com!
Posted in Clients & Projects, Content, Design, Web Design & Marketing | Comments Off
Season of Prosperity
August 16th, 2012
It’s been so long since we’ve blogged! It’s one of our half-year resolutions to start blogging regularly again. We’ve been so busy growing the business that we’ve neglected to keep our blogging up. Apologies to the blogosphere universe!
We reckon it’s time for some updates!
A season of prosperity at Limelight Department
The last 6 months has been a true season of prosperity for the Limelight Department team. Our explosion of growth has been a true testament to our marketing philosophies, and we’re very proud of it.
Ever read the book Water the Bamboo, by fellow University of Oregon alum Greg Bell? If not, go buy it. Today. It’s brilliant. Our story of growth follows Greg’s philosophy: You water a bamboo plant for three years, and nothing grows. Then, in the next 6 months, the plant grows several feet tall.
That’s what has happened with Limelight Department.
In the past six months we’ve doubled our staff, and nearly doubled our office space. We’ve put together a fantastic team of programmers (believe us; we’ll put our programming team up against anybody. Any time. Anywhere), graphic designers, marketers, and account managers.
We’re offering health benefits to our staff members, and couldn’t be more proud of being able to offer that kind of peace of mind.
We’re on pace for a record 3rd and 4th quarter in terms of revenue.
Not bad for a business that has grown through nothing but hard work, solid customer service, and bootstrapping.
Stay tuned for many more exciting things at Limelight Department!
Posted in Blogging, Clients & Projects | Comments Off
10 Ways to Strengthen your Business in an Economic Downturn
November 10th, 2011
(originally written August 2009)
The improving economy is on everyone’s minds lately, and there’s been substantial evidence in recent months that things really are starting to grow again, as the stock market has gained more than 50% from its lows in March earlier this year. Yet, just because that sector has seen gains does not mean that things are all rosy again. Unemployment is likely to remain high for the next few years, and the people in our communities who most need to credit in order to begin rebuilding their lives following job loss or home foreclosure are least likely to be able to get it. It’s not all doom and gloom though. There are opportunities for those in business who wish to make the difficult decisions to strengthen now where they can.
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Six Tips To Create a Killer Slogan
October 14th, 2011
Think back to your youth. Maybe you watched a lot of cartoons on Saturday mornings as a kid, and remember some of the commercials that were shown over and over. Maybe one of the first things to pop into your head is that one from Coca Cola. You know, “Have A Coke And A Smile.” Or maybe this slogan from some old candy company: “Melts In Your Mouth, Not In Your Hands.” As an adult, maybe you remember seeing commercials from American Express reminding you, “Don’t Leave Home Without It,” or De Beers’ “A Diamond Is Forever.” There are countless others that you no doubt would remember with a little nudging.
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Posted in Copy Writing, Marketing | Comments Off
Is It Copy or Content?
September 12th, 2011
How many times have you heard the phrase “content is king”? Read just about any article about Internet marketing including some that I’ve written myself, and you’ll see some variation of the idea that “good content increases search engine rankings.” While I’m not here to deny that or tell you that your website doesn’t need good content, there is more to the content story.
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Posted in Content, Copy Writing | Comments Off
Climb the Google Ladder in 2 Easy Steps
August 15th, 2011
The early days of search engine optimization were, in hindsight, so simple. Back then all it took was a few good meta tags. Even tactics like invisible text and keyword stuffing not only wasn’t frowned upon but actually worked. Of course, that’s all changed. The search landscape is very different now, and while it used to be that scattering keywords around like confetti was all you had to do, today a much higher premium is placed on two things: content and inbound links.
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Posted in Content, Search Engine Optimization | Comments Off
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